At EWR Digital, we believe in the power of leadership development to inspire growth and success. We’ve curated a selection of impactful quotes from renowned leaders to help define what sets great leaders apart from the rest. Share these leadership quotes with your team and managers whenever they need a boost of motivation and direction.
These quotes have resonated with us at EWR Digital and we hope they do the same for you.
1. On Leadership and Vision:
- “The best marketing doesn’t feel like marketing.” — Tom Fishburne
- “Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.” — Beth Comstock
- “Leadership is not about being in charge. It is about taking care of those in your charge.” — Simon Sinek
2. On Business and Strategy Alignment:
- “Marketing is too important to be left to the marketing department.” — David Packard
- “Marketing is no longer about the stuff that you make, but about the stories you tell.” — Seth Godin
- “To keep a customer demands as much skill as to win one.” — American Proverb
3. On Data and Metrics:
- “What gets measured, gets managed.” — Peter Drucker
- “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” — Peter Drucker
- “We need to stop interrupting what people are interested in and be what people are interested in.” — Craig Davis
4. On Innovation and Change:
- “Innovation distinguishes between a leader and a follower.” — Steve Jobs
- “Marketing takes a day to learn. Unfortunately, it takes a lifetime to master.” — Philip Kotler
- “The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.’” — Jamie Turner
5. On Brand Building and Loyalty:
- “People don’t buy what you do, they buy why you do it.” — Simon Sinek
- “Your brand is what other people say about you when you’re not in the room.” — Jeff Bezos
- “A brand is no longer what we tell the consumer it is—it is what consumers tell each other it is.” — Scott Cook
These quotes reflect the importance of leadership, customer-centric strategies, data, and innovative marketing that CMOs prioritize.